without all the killing, war might not be so bad

The # 1 way to "Be Now":

Join the military.

The [Pentagon] initiative, which privacy groups call an unwarranted government intrusion into private life, will compile detailed information about high school students ages 16 to 18, all college students, and Selective Service System registrants. The collected information will include Social Security numbers, e-mail addresses, grade-point averages and ethnicities.[...]

BeNow Inc., a Massachusetts direct-marketing firm that compiles and analyzes masses of data, will manage the program.

# 2 way to "Be Now" (distant second):

Continue education.

Why the marketing problems, DoD/Pentagon?

The Army and the Marine Corps are having difficulty meeting monthly recruiting goals as images of war broadcast daily from Iraq discourage young people who might otherwise be eager to join the military.

Fair enough. Without violence or the threat of violence, the military is not unlike summer camp, and who wouldn't sign up for that?